Search results for: event planning business
How to Find Catering Clients: 7 Places to Search for Leads
When it comes to generating catering sales leads, are you a hunter or farmer? Turns out that the secret for how to find catering clients is that you need to be a bit of both. That is, you need to set yourself up to successfully find new catering leads. At the same time, you need…
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5 Things to Know Before Signing a Hotel AV Contract (& 10 Questions to Ask!)
The events industry can be complex and confusing at times– and a hotel AV contract is no different. There is always the question of using the in-house AV provider or bringing in your own. Let’s look at five specific things you should know before signing a hotel AV contract. [Tweet “With AV at events: there’s…
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4 Hotel Marketing Tools Every Hotelier Needs in Their Arsenal
Managing a hotel can be an all-consuming role for a hotelier. There are so many competing priorities that a hotelier will need hotel marketing tools to ensure their brand is top of mind with current and potential customers. To help make this task a little easier, these are just four of the hotel marketing tools…
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How to Rent a Conference Room: 4 Key Things to Look For
If you need to rent a conference room for a business meeting or corporate presentation, getting started can be the hardest part. It might seem straightforward, but with so many options in your area, you might overlook details that could end up costing you. Before you book a meeting room, keep these four essentials in…
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15 Hotel Promotion Ideas to Supercharge Bookings
You might not know it but your property’s location is feeding you some of the best hotel marketing ideas you have yet to try. Whether it’s taking advantage of the latest natural phenomenon to riffing off national events, these ideas are prime to get guests in your door. [Tweet “Need hotel promotion ideas? Look to…
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5 Must-Read Catering Magazines Driving F&B Trends
The world of food and beverage moves quickly: one day it’s champagne cocktails, the next day it’s frosé. So what is a busy event strategist or catering sales professional to do? Get inspired and ahead of F&B trends in the catering world with our five favorite catering magazines. [Tweet “The world of F&B moves quickly.…
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Negotiating Hotel Contracts: 20 Win-Win Tips for Better Planner + Venue Relationships
The relationship between planners and properties is a complicated dance. Planners want the best deal, the best location, and the best experience for their attendees. Properties, meanwhile, want to maximize total booking value, cut down on concessions, and turn clients into repeat business. So how can both parties get what they want when negotiating hotel…
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Venue Marketing: The Ultimate Guide to Online Promotion
When it comes to booking an event space, a stunning 67% of the buyer’s journey is now conducted digitally. Which means if you’re not promoting your venue online, you’re missing out on more than half of your total opportunities to book and grow group business. So the question is: How do you create the right…
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Certified Meeting Professional or Certified Meeting Manager: Which Is Best for You?
Should you get your CMP certification or CMM certificate? I’m glad you asked. You might already know that Certified Meeting Professionals make more money than their peers. CMPs make an average of $86,000 to $96,000 per year. But did you know event industry pros who hold the Certificate in Meeting Management make even more? According…
Read MoreCase Study – Sofitel Singapore
Sofitel Singapore Sentosa Resort & Spa Has Become Sofitel’s Flagship Hotel Boasting a total of 215 guest rooms, suites, and villas, and a sizable 14,000 square feet of event space, this luxury resort makes the most of interactive floor plans to close more business. The luxury resort hotel is situated on the cliffs above Tanjong…
Read MoreCase Study – Marriott East Lansing
Marriott East Lansing: Elevating Professional Client Engagement Harvey S. Firestone once said, “success is the sum of details.†If you are in the event and meeting business, you know that overlooking seemingly inconsequential details can lead to a disaster. With the correct planning and tools, these tiny challenges can be overcome — which is exactly…
Read MoreCase Study – Catering by Design
Catering by Design: Saving Time with a Cloud-Based Event Planning Suite Catering by Design is the Denver-based, powerhouse catering company whose prolific rise to the top of the industry is no surprise to anyone who has attended one of their spectacular events. Not long after their inception, the company produced the showcase event at the…
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