wedding planner working on laptop

35 Event Marketing Ideas that Work

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. To tackle all of their objectives, event professionals…

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the best online conference technology

Coming Soon: New Event Diagramming Features, Tools, and Updates

The modern world of event planning looks much different than it did before the pandemic, and it continues to evolve, ever shifting as the industry changes. To keep up with venue needs and enhance the planner experience, we’ve been working on exciting enhancements to our suite of event diagramming tools. In this post, you’ll learn…

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wedding planner working on laptop

17 Common Event Planning Mistakes and How to Avoid Them

Event planning consistently ranks as one of most stressful jobs in the U.S. Whether planners find themselves forced to work with difficult personalities, try to juggle juxtaposing requests, fix event planning mistakes, or balance dozens of last-minute event changes, event planners have plenty of reasons to feel stressed. It can be hard to avoid the…

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drawing of flowers, table and chair at wedding

How to Throw a Kentucky Derby Party: A 10-Step Guide

The Kentucky Derby is an incredibly popular broadcasting event, bringing millions of in-person and virtual spectators together to watch the race live each year. According to recent Comcast reporting, the event draws an average of 16 million viewers annually. Full of pomp, circumstance, and tradition, the Kentucky Derby is a fashion-forward event that sports fanatics,…

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Top cities for event planning careers

20 Types of Corporate Events You Should Know About

What comes to mind when you hear the phrase “corporate event?” While images of boardrooms and expensive suits likely appear, you might be surprised to learn that there are many different types of corporate events, each with a unique purpose and atmosphere. Businesses are diverse, with varying missions, styles, and cultures, but meetings and events…

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20 Fresh Fundraising Event Ideas for Any Organization

Executing a high-earning fundraiser with an abundance of community support relies heavily on volunteers and sponsorships, as well as space and product donations. Successful fundraisers raise 4-5X the revenue they spent hosting the event and consistently sell out, year after year. It can be difficult to find fundraising event ideas that are both affordable for…

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Top cities for event planning careers

How to Plan a Company Retreat in 8 Simple Steps

Do you need to improve your team’s communication skills? Could you benefit from increased employee engagement or a refocused staff? Do you just want to show your employees some appreciation? If so, it may be time to start discussing how to plan a company retreat! The idea may seem overwhelming at first, but we’ve created…

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Cloud storage tips for events

Q&A: What Does an Event Planner Do?

Whether planning private celebrations, non-profit fundraisers, or corporate conferences, the goal of the event planner is to visualize their client’s idea and then bring that vision to life. But how do event planners accomplish this task? What does an event planner do, exactly? In this article, we break down what event planning is. We look…

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3D illustration of tables and chairs at a restaurant

How to Plan a High School Reunion in Ten Easy Steps

In a busy, fast-paced world, many people find it challenging to stay in touch with close friends, see family regularly, and maintain older relationships. When was the last time you saw your old classmates or reconnected with your childhood friends? If you can’t remember the last time, you’re not alone, but it’s been too long.…

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3D illustration of tables and chairs at a restaurant

The 10 Best Holiday Office Party Games & How to Play Them

Planning an office party for the holidays is no easy feat. The event planner or planning team is in charge of organizing an event that is fun, festive, and affordable. You’re responsible for planning a party your coworkers will want to attend and, even more importantly, a party they’ll enjoy. Luckily, choosing the right office…

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Sales and catering coordinator tips

10 Client Appreciation Event Ideas Customers Love

Whether you’re a part of a Fortune 500 company or are running a boutique hair salon out of your home, your business wouldn’t exist without clients. Showering clients with appreciation can help businesses, large and small, build a base of loyal customers, especially now, as we head into the holiday season. While some leaders choose…

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23 Webinar Best Practices to Drive Attendance and Engagement

The most successful webinars are specific, interesting, and engaging. They have captivating hosts, cover relevant content, and provide attendees with invaluable information. But how do webinar organizers take an idea and transform it into an appealing virtual event? Which webinar best practices do the most successful virtual event planners and organizers follow?   We created…

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