Posts by Maria Waida

Looking for new and creative ways to have the best brand activations at events? Explore inspiring brand activation examples from leading brands at some of the world’s biggest events. Learn what they did, why it worked, and how you can make it your own. Then, review the main takeaways from each idea to help you…

While these are uncertain times, music festivals have certainly emerged as big business in the last few years, with 32 million attendees annually in the United States alone. Festivals are a great event type for companies who want to gain exposure and provide an incredible experience for their target audiences. Discover how to plan the…

It can be a challenge to plan creative corporate event entertainment ideas that attendees will enjoy. However, there are lots of budget-friendly options that will compliment your main event agenda and create memorable experiences for your guests. We’ve gathered five creative activities you can implement or use as a jumping-off point to inspire your own…

How do you write an event review? Simply follow these easy instructions to create the best event report. Also, discover practical tips that will make your evaluation more persuasive, a list of tools you need to flesh it all out, and advice on how to prove ROI to clients and bosses. Then, learn to tailor…

Why are event logos important? Humans process and store images 60,000 times faster than text. This means that event logos help potential attendees comprehend and remember an event’s name, purpose, and identity more effectively than any other branding tool. Which is why we’ve compiled these 10 simple methods to make impactful event logos. Discover principles,…

Cheap swag has become an issue for corporate event planners as demand for branded, low-quality items declines among Millennials and Generation Z alongside concerns regarding its environmental impact. And even though the $24B promo marketing materials industry is booming right now, it’s still a challenge to find conference event swag that people love. This is…

Whether you’re hosting an employee appreciation event or a new product launch, we’ve got plenty of ice cream catering ideas to help you plan something professional yet fun. Here we’ll cover key points like budgeting as well as most major aspects of ice-cream themed events.  How much does it cost to cater an ice cream…

Sometimes the best things in an event planner’s life really are free! Check out these unique headache erasing, to-do list crushing, productivity-boosting event planning tools.  Explore Free Event Planning Tools That Save Time: We only chose products recognized by the events industry for being the best at what they do. Whether it’s appearing as the…

While an event’s schedule, venue, and food play a major role in determining the guests’ experience, the event’s seating is just as important. It can determine how guests interact with one another, retain information, and how energized they feel throughout the day. Get ahead of the curve and impress your attendees with these hot seating…