Posts by Maria Waida
10 Expert Wedding Planning Tips for Impressing Clients & Staying Sane
Did you know that over 2 million weddings take place in the U.S. every year? Thanks to these and other wedding statistics, we know that being a wedding planner can be both financially and emotionally rewarding. Whether you have one or a dozen weddings on your schedule this year, here are some wedding planning tips…
Read More How to Create Better Networking Moments at Events
Did you know that 85% of job openings are filled through face-to-face networking? With statistics like that, it’s no wonder why networking events continue to grow in popularity. Here are some great examples of impactful networking events from leading brands along with ideas you can apply to your next affair. 3 Successful networking event examples…
Read More The Best Wedding Planning Software & Tools
These days, wedding planning is mostly all done online. About 80% of those newly engaged (and 1 out of every 3 forward-thinking Millennials prior to their engagement) use wedding planning software, tools, and websites to make the process more efficient. You might have even stumbled across this article when you searched for “how to start…
Read More Event Names: Tactics, Tools, and Ideas Worth Stealing
Events bring people together to enjoy new experiences. But in order to get attendees through the door, you’ll need to come up with a great name that grabs their attention and piques their interest. The right event name can solidify your event brand, convey your mission, and help fans (new and old) find you. Do…
Read More The Ultimate Site Inspection Checklist & Guide for Planners
Site inspections are more than just deciding whether or not you like the space. Successful site inspections — the ones chock full of thoughtful questions and specific requests — require a site inspection checklist to make the meeting as fruitful as possible. With a proper site inspection checklist, you can thoroughly assess your event venue…
Read More How to Create a Long-Term Event Planning Timeline
When you start planning an event, one of the first things you should do is figure out your event planning timeline. It’s important to outline the months and weeks leading up to the big day. This way, you’ll be sure to meet important deadlines, stay within budget, and coordinate multiple parties smoothly. The next time…
Read More Everything You Need to Know About Working with an Event Staffing Agency
Great events require great staff. But sometimes you just don’t have the time (or the experience) necessary to hire the right people for the job. Which is why learning how to work with an event staffing agency is an important skill for any successful event planner. So before you start looking for staff for your…
Read More How to Start a Successful Catering Company
If you’re wondering how to start a catering company, you have a lot of things to research, plan, and consider. But getting started doesn’t have to be difficult. By following these 12 essential steps to planning a catering business you’ll be well on your way to success sooner rather than later. Overview of a catering…
Read More How to Create a Catering Marketing Plan, Plus 10 Innovative Ideas
Making an effective catering marketing plan is essential for the health of any food-based business. According to a small business marketing survey by Clutch, 47% of owners take a DIY approach to making, promoting, and improving on their brand. In order to do this (and do it well), catering business owners need to have a…
Read More Hotel Target Market: How to Find Your Most Lucrative Prospects
Your hotel target market is one of the most effective ways of growing your business. If you’re interested in finding more prospects who will fall in love with your business, you’ll first need to get to know who you’re attracting and why. With this information, you’ll be well on your way to figuring out your…
Read More The Essential Guide to S&C CRM Software for Hotels
Did you know that customer relationship management (CRM) technology is one of the largest spending categories in enterprise software? It’s true! The global Customer Relationship Management (CRM) market size was valued at USD 23.14 billion all the way back in 2015, and has only grown since then. A recent CRM industry analysis discovered that this…
Read More 25 Convention Center Marketing Tips
The Events Industry Council has determined that roughly 205 million people attend the over 1.8 million conventions that are hosted in the United States each year. But in order to snag even a fraction of these attendees and events, your convention center needs to come up with a killer marketing strategy to stand out amongst…
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