rendering showing chair seating arrangement at event

5 Tips For a Perfect Event Seating Plan

Seating plans have a bad reputation. They take time, they’re fiddly, and everyone switches places anyway. Still, there are plenty of reasons you need to have one. They make your guests relaxed because they know where they’ll be sitting and with whom. First things first: Do you really need an event seating plan? You know…

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3D illustration of speaker engaging with audience during event presentation on stage

7 Must-Know Marketing Secrets for Successful Events

You already wear many hats as an event planner: You’re a creative, a project manager, and a budget specialist. If you plan large-scale events, you need to add another skill to your toolbelt: event marketing professional. Marketing is how you spread the word about your event. Successful promotion targets the perfect audience, builds your attendee…

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cell phones, coffee mugs and papers on a desk

Harness Event Data for Better Planning: 4 Essential Big Data Strategies

You know that collecting big data is a major trend in the event planning industry. The marriage of technology and attendee-centric event planning can create experiences that engage event participants in revolutionary ways. But how do you leverage big data to boost success and revamp your events, so the numbers lead to strategic design improvements?…

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Event diagramming is an event technology trend

5 Reasons Why A Floor Plan Is the Foundation of Your Event

Over the course of the two decades that I have planned events, I have always started my process with the foundational step of creating my floor plan first. This method has proven a strategic advantage in successfully executing events ranging from the XI International Conference on AIDS (one stadium, one arena, one convention centre, one…

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How to Pick an Event Caterer: 10 Critical Steps to Pick the Best (and Key Questions to Ask )

Hiring a caterer is about more than just the quality of the meal”caterers must also keep calm under pressure, communicate efficiently and thoroughly with a variety of people, manage waitstaff, show flexibility, and anticipate issues that may arise.  When interviewing caterers, don’t hesitate to ask tough questions. You need to ensure the catering company has…

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3d rendering of a convention center

Hiring an Event Videographer: How to Contract the Best Pro for Every Event

Videography is a lot like photography and other creative pursuits; everyone dabbles in it, but not everyone does it well. If you need to capture high-quality video of your next, a professional event videographer is worth the investment. Read on to discover the benefits of hiring a videographer rather than managing this essential task yourself,…

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Event agenda design ideas

How to Hire an Event Photographer: 20 Secrets to Get the Best

Though everyone is a photographer these days with smartphones always ready to capture the moment, you’ll need to hire an event photographer for large-scale conferences and social occasions.  During an event, you and your team have your hands full with a million tasks, while a photographer’s exclusive focus is documenting the special moments that happen…

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5 Critical Catering Director Skills for Modern Events

Catering directors have complex jobs that require wide-ranging skills. Food and beverage knowledge, business skills, and people skills. It’s a fast-paced job that isn’t for the faint of heart”when the ingredients for a feast aren’t in the food delivery, finding a solution is the catering director’s responsibility. Read on to learn what a catering director…

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Event agenda design ideas

9 Ways to Be the Best Non-Profit Event Planner

Non-profit event planning is a rewarding niche for professional planners. Your work involves fundraising for the arts or social causes, and amplifying awareness around specific needs. The events you plan could aid the underprivileged, support museum trips for housebound elderly, fund global environmental initiatives, or other important causes.    Though there’s overlap with overall planning, the…

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Illustration of DJ playing music on stage with audience cheering

The Complete Guide to Hiring a Band or a DJ for Events

Whether you’re planning a wedding, a corporate event, or a holiday party, the music you choose plays a significant role in the overall guest experience. Music impacts our emotions and well-being. It has the power to uplift spirits, raise energy levels, and foster a peaceful ambiance.   But choosing the ideal entertainment for varied events is…

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10 Secrets to Pick the Right Music for Events

From annual meetings to industry conferences to professional seminars”music matters. It sets the mood, cues up key moments, and energizes attendees. But too often, music gets pushed to the back burner of corporate event planning.  Learn why you need a thoughtful music strategy for your corporate events, and how to make music choices that improve…

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3d rendering of a convention center

Why Unique Conference Venues are Trending and How to Make Yours Stand Out

What makes a conference venue “unique?”  Unique conference venues are not your traditional meeting spaces; they stand out. While some venues are truly one-of-kind and truly offbeat, others have one or two unique characteristics that set them apart, such as:   Some of the most exceptional event venues in the world don’t look like traditional conference…

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