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When to Hire a Hotel Public Relations Firm vs. When to Do It Yourself

Doing in-house hotel public relations is always a rewarding experience. There’s always something new to learn and you get to expand your network. On the other hand, working with a hotel public relations firm also has its distinct advantages especially where resources management and media relations are concerned. To hire or not to hire? That…

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20 Hotel Sales Interview Questions to Ask Every Candidate

So you’re expanding your hotel sales team: congratulations! Next up is drafting some hotel sales interview questions. Here is the list of the top 20 hotel sales interview questions you might ask to hire the best candidate in the pool. 1. Do a hotel’s fixed costs disappear if rooms go vacant? Why or why not?  Why…

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Sales and catering coordinator tips

7 of the Most Innovative Hospitality PR Firms to Hire Now

Doing all your PR work in-house is always a cost-efficient option. It’s a fine route as long as you have the resources, the ideas, and the skills to make it happen. For some, though, doing PR internally can be time-consuming and counter-productive so they choose the next best thing”hire hospitality PR firms. Here are 7…

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Hotel asset management

4 Unique Meeting Venues Where You Need to Host Your Next Meeting

Unique meeting venues offer more than just four walls for your meeting to take place. It provides a one-of-a-kind backdrop to promote productivity and engagement at your meeting. Avoid the usual conference room by hosting your meeting in one of these unique meeting venues. [Tweet “Unique meeting venues offer a one-of-a-kind backdrop to promote a…

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6 Online Survey Tools for Hotels to Benchmark Customer Satisfaction (& 26 Ways to Use Them!)

Hotels are nothing without their guests who visit and the planners who plan in them. Which is why it is essential for hoteliers to generate customer feedback. We have not one but six different online survey tools for hoteliers to benchmark customer satisfaction within their audience. [Tweet “Give customers a place to voice their satisfaction…

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Sales and catering coordinator tips

4 Best Practices for Successful Online Hotel Advertisements

Hotel advertisements should be an important part of any hotel’s marketing strategy. Ads can drive targeted traffic to your hotel website, run specials during the slow season, and amplify your brand awareness. But, if you want to maximize your return on your investment, follow these four best practices for hotel advertisements. [Tweet “Hotel advertisements can…

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What Is Hospitality and What Does Hospitality Mean?

What does hospitality mean to you in your role? How do you show event clients amazing hospitality at your venue? We decided to define the elusive question by asking the hospitality professionals who show it to clients day in and day out. Defining What Hospitality Means and What Hospitality Is When figuring out what hospitality…

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Hotel Hashtags: The Top 5 to Follow to Stay Ahead of the Curve

Hoteliers: want an easy, free way to stay ahead of the curve in the hospitality industry? One of the best ways is to follow hashtags on social media. Hashtags let you listen in on the power conversations happening around your industry. Here are the top hotel hashtags that will help you stay ahead of the…

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What Does IoT in Hospitality Mean for the Future of Hotels?

It may seem futuristic, but the Internet of Things (IoT) has become a reality. Just consider how some of our everyday items ” like thermostats and security systems ” communicate with us automatically. It’s common in the home, sure. But what is the future of IoT in hospitality? [Tweet “There will be 20.4 billion connected…

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7 Catering Questions to Ask Before Signing on Your New Caterer

You may already have a few go-to caterers, but it is always good to have options. While identifying catering companies who provide a wide array of cuisine is essential, you also need to find chefs who specialize in seafood, vegan cuisine, BBQ, or other specialties. Before signing on a new caterer, you must ask them…

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Hotel Data: 5 Strategies For Safeguarding Customer Data Against Cyber Attacks

Accessing hotel data is a boon for cyberattackers. Once they’re in, they have access to credit card numbers, passport information, flight details, and even some of the hotel’s physical controls. Cybersecurity is an issue hotel executives can no longer ignore. Today’s hotels need to take a guest’s data security as seriously as they take a…

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Channel Marketing for Hotels: 5 Channels to Drive Brand Awareness

In a world of multi-channel marketing and distribution, hotels have greater opportunities of revenue building and driving brand awareness. It takes a smart strategy to cut through the noise and stand out. Channel marketing for hotels just requires a little bit of creativity but is well worth the brand amplification you’ll see. Here are five…

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