Posts by Social Tables
Product Update: Improved Social Tables Presentation Layer Makes It Easy to Download Room Layout Options
When you’re competing with other event venues for the same contract, you need to be able to share the most pertinent sourcing information with the planner quickly and clearly. At Social Tables, we understand this, so we’ve built sales and marketing tools like Social Tables Presentation Layer to give you the flexibility to do this…
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Want to Be a Hotel Event Planner? Here’s What You Should Know First
Are you looking to get into the events industry? Or are you a planner who’s trying to make moves? Either way, many hotels offer positions for event planners that utilize the many skills you probably already have. Read on to get a sense of what a hotel event planner does in their day-to-day and whether…
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6 Ways Virtual Attendance is Changing the Face of Events
Virtual reality might not be a widespread staple of the events industry yet, but it will be in the next decade. In fact, it’ll be one of the hottest trends in events before we even know it. So while the use of VR is still pretty limited in our industry, here are six ways that…
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5 Hype-Building Hashtag Trends You Should Use to Promote Your Event
Creating a unique hashtag is one of many tried and true ways to promote your event and lets you keep up with how it’s received online. But it won’t do you much good if no one knows about it. Luckily, you can ride the coat tails of current hashtag trends to increase your reach and introduce…
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Branding 101: 4 Must-Have Traits of Effective Event Planner Logos
Designing a logo for your events company is one of the toughest parts of building your brand ” and you want to get it right. That’s because you’re not just trying to represent your whole business in one small image. Nope. You’re also creating a first impression for every one of your potential future clients.…
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Starting an Events Business? Time to Decide Which Event Services to Offer
Congratulations! You took the first big step and decided to make owning your own event business a reality. Now, you need to choose the right event services to offer to build a reliable business that really lasts. We rounded up some helpful tips that can lead you to the right choices. Play to your strengths.…
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Planning an Event on a Boat? Don’t Overlook These 5 Things
Regardless of how many events you’ve put together, planning an event on a boat venue is an entirely different ball game. Here are 5 factors to consider when planning your marine occasion: Your guests want privacy and exclusivity. While sifting through potential boat venues, read the fine print as to what sections of the boat…
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10 Hotel Management Software Picks to Boost Your Business Efficiency
Finding the right software to run operations such as automated check-ins and concierge services is a big key to hotel efficiency. Luckily, many tools create seamless data sharing between machines and people, and open up a lot of opportunities when it comes to managing your business. Below you’ll find ten top hotel management software tools…
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How to Keep Your Hotel Instagram Ad Creative From Falling Flat
Instagram is a fairly new social media channel for the hotel industry. Many marketers are using it to advertise and are unsure as to why their ads aren’t translating into sales. Here’s how you can tweak your ad creative to use your hotel Instagram to fullest marketing potential. Here are the stats. Instagram gets about…
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Are Live Events Actually Effective? Here’s What Top Marketers Think
The web is full of literature touting live events as a potent alternative to screen-served digital ads. They say it’s the right choice for a society that’s embracing experiences over things, and an opportunity to win over prospects and delight customers. But are live events actually worth all of the fuss? And more importantly, are…
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More Detailed Lead Information with Social Tables Propose
Not all leads are created equal. Some require a little more attention and detail than others – especially if you’re a sales manager helping a client coordinate room nights and event space availability at the same time. That’s why we’ve expanded our RFP response tool’s manual lead creation form to allow you to add guest…
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How to Combine Traditional and Experiential Marketing to Boost Event Results
The rise of concepts like online advertising, content marketing, and experiential marketing means that event promoters have to carefully consider how much they spend on traditional methods. However, that doesn’t mean that there’s not a place for traditional thinking in most marketing playbooks. Here’s how you can combine traditional and experiential approaches into a single strategy…
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