the best online conference technology

Virtual and online events are becoming more commonplace in the modern era. They allow businesses to reach a global audience with hundreds of people in different places at different times. Planning, promoting, and hosting a virtual event requires the same attention to detail as a real-life event requires. For virtual events, however, specific event advertising…

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Hotel loyalty programs

Guests and hotels reap significant benefits from loyalty program memberships. Guests earn exclusive perks, discounts, and first-to-know deals. Hotels enjoy increased revenue per guest enrolled in the program. A 2014 study by the Cornell University School of Hotel Administration found guests with hotel rewards memberships stayed more nights than guests—and generated approximately 50 percent more…

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Types of events

Corporate event planners have to connect the dots between specific business objectives and event types. Trying to sort out what types of events are best for achieving your organization’s unique goals can be challenging since there are so many options to choose from.  We’ll clear up some of that confusion by focusing on the top…

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Sales and catering coordinator tips

Sharing floor plan diagrams can add value throughout the event planning process. Showing off awesome 3D designs of prior events can help land clients who are inspired by visuals. Sharing also improves client collaboration, so directives are clear and decision-makers stay on the same page.  But you should not give clients full access to your…

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Have you started using LinkedIn Events—2019 update style?  Years ago, LinkedIn rolled out an Events feature. And then rolled the option back, to the disbelief and dismay of many event planners who found the feature helpful. Now the Events feature back, and it’s available to all LinkedIn users in English-speaking countries.  For planners looking to…

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