Posts by Social Tables
Wednesday Wisdom: Everything You Need to Know About Group Guest Personas
Building effective marketing strategies for select-service hotel has become harder than ever. Guests are expecting more personalized and custom-tailored experiences every day, and sharing their thoughts on social media when they love (or hate!) their stays. Personalizing experiences for your guests is hard enough, but for group bookings there is the added challenge of appealing…
Read MoreFriday Finds: How to Manage 20+ Common Dietary Restrictions for Specialty Event Catering
Today, offering a wide variety of dietary options at catered events is the rule, rather than the exception it once was. No blank looks allowed when a client requests keto-friendly options for their guests. Top event planners must have a deep knowledge of dietary restrictions and specialty foods. Additionally, states are passing food allergy regulations…
Read MoreTech Thursday: Critical Office Layout Design & Seating Plan Tips for Happier Employees
Today, more people work from home or from coworking spaces at least part of the week. Research finds physical workspaces impact employee well-being and productivity. And the ubiquitous open office design actually reduces collaboration, according to a 2018 study by Harvard. Office design is in a state of flux, and companies are rethinking their office…
Read MoreEventful News: IMEX Sets a Record, the Future of Hotel Tech, & Wellness is in Demand
This week, we take a look at five stories that illustrate some of the key themes behind the modern definition of successful events: face-to-face is more important than ever, technology is a key differentiator, attendees want wellness, plants-based foods are taking root in F&B trends, and sustainability should be a consideration in even the smallest…
Read MoreWednesday Wisdom: Book a Food Truck For an Event in 5 Simple Steps
From acai bowls to zeppole, nothing says hip, local, fresh, and convenient like the tasty fare of a food truck at your event. These mini-kitchens on wheels tap into today’s trends for authenticity and experiences, as well as the age-old trend of appreciating delicious, thoughtfully prepared food. In short, food trucks get people excited. And…
Read MoreMonday Motivation: Make the Leap to Luxury Event Planning with 12 Keys
You know the essentials of event planning and navigating inevitable problems with finesse. Now you’re contemplating taking your business high-end and entering the luxury events market. To begin, it’s important to understand the mindset of high-end clients so you can deliver on their expectations. According to Skift, two-thirds of American luxury consumers believe luxury goods…
Read MoreFriday Finds: 8 Low-Cost Fundraiser Ideas for Designing Events on a Budget
Non-profit organizations and community groups planning fundraising events often do so on a tight budget. Keeping costs down is at the heart of why you’re holding the event”controlled spending means more of the money raised goes to the good cause at hand. Additionally, watchdog groups like Charity Navigator and CharityWatch use metrics such as fundraising…
Read MoreEventful News: The Future of F&B, Trouble With Travel, & Why Hotels Can’t Hire
This week’s stories span some of the many facets of the attendee experience ” paying heed to the fact that each singular event is in itself a complex puzzle of elements. F&B, travel, the hotel stay, global destinations… it’s all on the menu for this September 12th edition of Eventful News. Five Must-Read Event News…
Read MoreTech Thursday: 12 Event & Wedding Planning Podcasts You Don’t Want to Miss
Event planning podcasts are a fantastic way to spark creative ideas, stay up to date on the latest event planning software and event tech, and learn from top professionals across the industry. Explore our list of 12 must-hear podcasts for event planners”whether you’re new to the industry or an experienced pro. We’ve included podcasts that…
Read MoreWednesday Wisdom: 5 Ways Modular Furniture Unlocks the Potential of Event Space
Hotel guests today are not easy to please. With every guest craving a personalized experience, and ready to share their opinions on social media, hotels have really had to step up their design game. So how can you take advantage of the latest design trends and please your guests without breaking the bank? One possibility…
Read MoreEventful News: The Changing Factors in Forming Event Destinations
We often talk about venues, but less often do we dive into the outer layer of the event onion: The destination itself. This week, with two new studies released on this very subject, we’re taking time to analyze. Grab a cup of coffee and enjoy the four top event news updates from the past week.…
Read MoreEventful News: What Does Economic Uncertainty Mean for Sourcing?
This week, the big focus is on hotels. With a possible economic decline looming, some hotels are already beginning to feel the impact ” and that impact also has an effect on sourcing. Three of this week’s five stories focus on that impact, potential shifts for planners working with venues, and some of the factors…
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