Posts by Social Tables

Event planning usually holds a top spot on lists of low-cost business ideas. That’s because overhead costs are minimal and you can launch your startup from home until you build a client base. Still, a great event company name, an abundance of creativity, and top-notch organizational skills alone aren’t enough to get started in event…

Virtual and online events are becoming more commonplace in the modern era. They allow businesses to reach a global audience with hundreds of people in different places at different times. Planning, promoting, and hosting a virtual event requires the same attention to detail as a real-life event requires. For virtual events, however, specific event advertising…

Estimating the cost of your conference is a bit like walking a tightrope”a fantastic feat when done well, but one false step can cost you dearly. Understanding the cost of critical elements at different price points lets you build a budget that’s on target and aligned with your event goals. A firm grasp of price…

Corporate event planners have to connect the dots between specific business objectives and event types. Trying to sort out what types of events are best for achieving your organization’s unique goals can be challenging since there are so many options to choose from.  We’ll clear up some of that confusion by focusing on the top…

What are the best cities to find an event planning job and grow your event planning career? Where do event planners make the most money? Which cities make your job easier with plentiful hotel rooms, event spaces, vendors, and extracurricular options for attendees?  For new planners ready to launch an event planning career and experienced…

Facebook Groups with a focus on event planning are great places to find planning inspiration, troubleshoot with peers in the industry, network, and brainstorm creative ideas. Facebook Groups for event and wedding planners vary from public to private and are as small as 200 members to as large as 20,000 members. You might find that…

Successful event agenda design is far more complex than filling one- and two-hour blocks of time. It requires industry-specific knowledge so your event offerings spark interest and engagement in the target industry. Your agenda can also benefit from an understanding of crowd flow and circadian rhythms”so that attendees have time to get from A to…

If you’re reading this article, chances are you need some event planning backup. Whether you own an event planning firm, are a planner extraordinaire for a company, or you’re a business throwing a one-off event”it’s become clear you can’t manage alone.  Good news! You can hire freelancers to help wrangle your to-do list or plan…

Sharing floor plan diagrams can add value throughout the event planning process. Showing off awesome 3D designs of prior events can help land clients who are inspired by visuals. Sharing also improves client collaboration, so directives are clear and decision-makers stay on the same page.  But you should not give clients full access to your…