Posts by Social Tables
How to Write an Effective Sponsor Prospectus
Acquiring sponsorship is just like applying for a job. Like job hunting, you will send a lot of emails and enquiries and get very few responses in return. You can, though, tip the odds in your favor by writing a detailed prospectus. Think of a prospectus as your cover letter when reaching out to potential…
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33 Hospitality Industry Associations You Should Know
The Convention Industry Council is comprised of 33 member organizations that make up the foundation of the hospitality industry. Do you know who they are? Do you know what they do? If you can name all 33, your name is probably Karen Kotowski, CAE, CMP (and Chief Executive Officer of the Convention Industry Council). If…
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6 Simple Steps for Better Post-Event Engagement
Your work isn’t over when the last guest exits the venue. In fact, it’s just getting started. When it comes to post-event engagement, you have much more to do to nurture your potential guests to ensure they take desirable action that converts to higher ROI. The key is to stay in touch with the attendees…
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Social Tables Raises $13 Million to Reinvent How Hospitality and Event Professionals Collaborate Online
When the idea for Social Tables came to me years ago I had one goal in mind: to make events more successful. Like most early stage companies, it was a side project that grew legs over time. As growth accelerated so did our need for additional resources. We raised some money, and hired. Raised some…
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Event Name Badge Essentials: 11 Tips to Avoid Conference Headaches
Name badge nightmares? Welcome to the field of event planning! The badge ” seemingly an insignificant event detail ” is often an afterthought during the race to the finish line. Every minute is precious in the days before a business professional event, so you might wonder if this tedious part of event prep is necessary.…
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Trade Shows vs. Conferences vs. Conventions
Trade shows, conferences, conventions comprise the major event types in the meetings industry. Yet, despite being so commonplace, many of us may not know the true differences between the three. In this post, we’ll break down the nuances, diving into the unique advantages and obstacles of each event type ” including tips and examples of…
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Top 4 Event Planning Companies in Houston
Planning a conference, party or wedding in Houston and not sure where to start? Hiring an event planning company can save you some major stress. Here are a few of the best event planners in Houston, selected based on their years of experience, their specialties, the awards they’ve won, and their client reviews. These event…
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Hotel Terms Dictionary: Your Guide to 230+ Industry Acronyms
The hospitality field is made of many different roles and professions, including vendors, suppliers, hotel staff, and event planners. These teams work together to generate business ending in a boost of revenue and sales –and to put on stunning events. However, each sector has its own lingo that isn’t familiar to all those in the…
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20 Event Planning Hashtags for Hospitality Professionals
If you want to keep up with hospitality trends and connect with like-minded planners, you might want to follow a few event planning hashtags. They’re easy to find on Twitter and Instagram, and you might even have luck on Facebook and LinkedIn. What’s the benefit of following industry hashtags? They can help you gain visibilityYou…
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25 Creative Ideas for Selling Hotel Meeting Space and Driving Revenue
Demand for meetings is outstripping supply, and at the same time, travelers are leaning towards the authenticity of home-sharing over the all-too-familiar hotel experience. So how can you manage growing demand for function space, and at the same time keep attendees at your hotel overnight? How can you go about creating entirely new revenue opportunities…
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8 Instagram Event Marketing Ideas That Drive Record Registrations
When it comes to pools of potential attendees, Instagram is about as big as they come. In fact, as of 2019, the social media platform has an estimated 1 billion active global users every month. And with so many people regularly visiting the site for inspiration, not using instagram for event promotion means leaving tons…
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Top Fashion Show Stage Design Ideas Inspired by New York Fashion Week
When it comes fashion event design creativity is everything. Just like the fashion designers you’re working with, you want to get better each time you design a new catwalk. Below, you’ll find inspiration and tips for fashion show stage design. From venue selection to backdrops to lighting to curating an exclusive experience for industry insiders,…
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