Posts by Social Tables

As trends in the event industry change (seemingly at ever-increasing speed), new event job titles emerge to meet the rising demand for niche knowledge and specialty skills. New tech and software platforms. Increasing expectations for customer service responsiveness. A deeper commitment to diversity and inclusion. These are just some of the must-haves for successful event…

Rubbing elbows is the goal of many meetings, galas, and conferences, but don’t take it literally. Attendees don’t enjoy events that are overcrowded and difficult to navigate, so calculating event capacity is a critical step in planning. Beyond ensuring attendee comfort, calculating the correct capacity also matters for event safety, as well as local ordinance…

There’s no shortage of guides for presenters planning their talks and live Q&A sessions. (Universal tip #1: Prepare.) But this guide is for you, the event planner. To deliver a Q&A that’s organized, on-time, and engaging, you must prepare in advance. ˜Winging it’ is not an option.  At their best, live Q&As can be memorable,…

Multi-day conferences. Day-long networking meetings. Business symposiums. Today, these events don’t end after the usual panels, Q&As, new product rollouts, and tech demonstrations.  After-parties and post-event receptions have become a common extension of many events, as well as an opportunity for brands to make a lasting impression on attendees. Organizing post-event gatherings requires all of…

You can’t eat it or drink it. You can’t see it or touch it. You don’t need it to live. Yet music is a human universal, found in every culture around the world.  The deep human connection to music makes it a powerful tool for events”occasions when people come together to celebrate, network, or do…

As an event planner, you’re a natural at writing to-do lists, focusing on the minor details, generating big ideas, and problem-solving on the fly. But when faced with the task of writing a resume, do you freeze up like a swan ice sculpture at one of your events? This is common, whether you’re a seasoned…

Event planning insurance operates on a principle familiar to top-notch event planners: Plan for the best, but always be prepared for the worst. You already do this. Thanks to your careful wedding planning, for example, the bride’s dress is perfect on the big day. But when a small dog plants its grassy paws on the…

The meetings industry has evolved significantly over the past five years, yet this week’s five stories show that the runway for improvement remains long and untracked. This week, we dive into the lack of diversity at conferences, the somewhat stagnated adoption of event technology, and the failure of events to consistently and accurately measure ROI. …