Florida State University Closes More Business with Social Tables Sales Tools

Florida State University’s Oglesby Union prides itself on being the community center of the university, providing the highest caliber services and events to over 1,500 regular clients, who are split evenly between student organizations and faculty staff.

When considering goals for 2015, Matt Watson, Director of Oglesby Union Guest Services, foresaw the positive impact of backing all new initiatives with technology. “I am constantly challenging my team to incorporate as much technology into our space as possible. From display upgrades to enhanced WiFi capabilities to streamlined reservations with EMS - we were getting there, but we needed a diagramming solution.”

After purchasing tablets for his team, Watson turned to Social Tables to help his operational staff work more deliberately. “We are measured on occupancy - there are financial ramifications associated with not properly utilizing our available space,” Watson says. The operations team now enters a room, pulls up the appropriate diagram on a tablet, projects the diagram on a wall, and gets to work with setup. “Social Tables has increased our efficiencies in getting our rooms set, organized and torn down, then transitioned into the next program, which allows us to book more business.”

An unexpected benefit of the software was the immediate and positive impact it has had on their client relations. “Our customers like Social Tables so much they don’t want us to touch their diagrams. We give them the bones, they create their vision, and we execute,” Watson notes. “It’s had an incredible impact on our relationships, and subsequently, our bottom line.”

“We chose Social Tables over an alternate product because of the ability to work more efficiently internally, and collaboratively with our customers in the software. We are confident that we made the correct decision welcoming them into our daily operations.”