Catering
15 Helpful Catering Tips for Beginners
Demand for corporate and private catering has rapidly grown by 20% the past decade, collectively netting professionals in this industry $22 billion in 2019, which means this is set to be a promising field in years to come. Discover catering tips for beginners that will help you perfect your craft, avoid common mistakes, and wow…
Read MoreFriday Finds: How to Manage 20+ Common Dietary Restrictions for Specialty Event Catering
Today, offering a wide variety of dietary options at catered events is the rule, rather than the exception it once was. No blank looks allowed when a client requests keto-friendly options for their guests. Top event planners must have a deep knowledge of dietary restrictions and specialty foods. Additionally, states are passing food allergy regulations…
Read MoreWednesday Wisdom: Book a Food Truck For an Event in 5 Simple Steps
From acai bowls to zeppole, nothing says hip, local, fresh, and convenient like the tasty fare of a food truck at your event. These mini-kitchens on wheels tap into today’s trends for authenticity and experiences, as well as the age-old trend of appreciating delicious, thoughtfully prepared food. In short, food trucks get people excited. And…
Read MoreHow to Start a Successful Catering Company & Keep Costs Down
If you’re wondering how to start a catering company, you have a lot of things to research, plan, and consider. But getting started doesn’t have to be difficult. By following these 12 essential steps to planning a catering business you’ll be well on your way to success sooner rather than later. Overview of a catering…
Read MoreHow to Create a Catering Marketing Plan, Plus 10 Innovative Ideas
Making an effective catering marketing plan is essential for the health of any food-based business. According to a small business marketing survey by Clutch, 47% of owners take a DIY approach to making, promoting, and improving on their brand. In order to do this (and do it well), catering business owners need to have a…
Read MoreCatering Preparation 101: Why the Event Space Layout Affects Everything
Every big event you cater takes meticulous planning to run smoothly and successfully. A huge part of your catering preparation should be visually laying out the event space, so you, your staff, and your client know exactly where to go and where all the pieces will be. After all, everything has its time and place.…
Read MoreHow to Manage Catering Staff at a Big Event: 10 Crucial Tips
No matter how amazing your event theme is or how great your entertainment is, food and beverages are usually the center of any big event. Sure, you might have the best menu lined up, but you could miss out on a large portion of repeat business and new leads without the right staff to serve…
Read MoreOut of Catering Advertising Ideas? Time to Try These 4 Fresh Ideas
When it comes to catering advertising, it’s easy to fall into a marketing rut. After all, your business is centered around food and the best way to promote food is to post pictures on social media, right? Sure, that’s true to an extent but there are so many other things to try when it comes…
Read More7 Catering Questions to Ask Before Signing on Your New Caterer
You may already have a few go-to caterers, but it is always good to have options. While identifying catering companies who provide a wide array of cuisine is essential, you also need to find chefs who specialize in seafood, vegan cuisine, BBQ, or other specialties. Before signing on a new caterer, you must ask them…
Read MoreHow to Find Catering Clients: 7 Places to Search for Leads
When it comes to generating catering sales leads, are you a hunter or farmer? Turns out that the secret for how to find catering clients is that you need to be a bit of both. That is, you need to set yourself up to successfully find new catering leads. At the same time, you need…
Read More5 Must-Read Catering Magazines Driving F&B Trends
The world of food and beverage moves quickly: one day it’s champagne cocktails, the next day it’s frosé. So what is a busy event strategist or catering sales professional to do? Get inspired and ahead of F&B trends in the catering world with our five favorite catering magazines. The world of F&B moves quickly. Stay…
Read More15 Catering Instagram Accounts Every Event Professional Should Follow
These days, there are two types of catering companies out there. Those that know how to use Instagram and those that don’t. Sharing beautiful event photos on Instagram doesn’t mean you know how to execute a complex catered event, but it can be a powerful marketing tool. If you’re just starting your event catering business…
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