Posts by Laura Lopez
6 Tips for a Hotel Sales Lead Form That Makes Conversion Easy
Planners have a lot of choices when it comes to where they can host an event. When a planner reaches out via a hotel sales lead form on your site, you want to make converting their passing interest into an event, hosted at your property. Here are five strategies for making it a bit less…
Read More Boutique Hotel Marketing: How to Differentiate Yourself from the Competition
Boutique hotel marketing is no easy task. These properties a pride themselves on serving up unique experiences that set them apart from larger hotel chains. So it’s no wonder that boutique hotels seek to duplicate that experience across their marketing channels. Social media, leveraging local, and programming are easy wins for hotel marketers to educate prospective planners…
Read More 50 Event Management Experts + Influencers Every Industry Pro Follows
In events and hospitality, knowledge is power. The best way to learn the ropes or sharpen your skillset? Learn from the experts that have been there before. Thankfully these thought leaders are quick to share their tips and tricks on how to get ahead in the world of events and hospitality. These 50 event management experts…
Read More Top 5 Unique Convention Centers in North America
Like any meeting or event, the environment in which you host it matters just as much as the decor, the catering, or even your keynote speaker. Modern meeting planners are looking for fully customizable spaces; a blank canvas by which they can create their event. To add, the landscape of convention centers is quickly changing…
Read More