LinkedIn marketing, for some reason, always gets overlooked when it comes to social media for event promotion. People tend to think that this social network is only for reaching out to employers or prospect employees. This is far from the case. LinkedIn has many tools in its bag that can be leveraged for your next…

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In this day and age, it’s almost unfathomable to host an event and particularly speaking engagements that fail to take technology into consideration in some form or another. Technology is a must, so it’s a matter of the extent and how it will be used. Technology is also being used in greater measures by speakers…

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Building Relationships with Event Sponsors

If you plan on hosting an event, you’re also facing a big question: how are you going to fund it? Established companies might be able to dip into a generous marketing budget — but smaller companies likely need some help. A great financing option? Seek out sponsors. Finding a sponsor, though, can be like trying…

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